40 Years Later – is Paul Ehrlich’s ‘Population Bomb’ Finally Exploding?
But I digress. Here's the email itself:
From: Severn Williams [mailto:firstname.lastname@example.org]
Sent: Wednesday, May 14, 2008 11:35 AM
Subject: 40 Years Later – is Paul Ehrlich’s ‘Population Bomb’ Finally Exploding?
May 14, 2008 - Contact: Severn Williams - 510-336-9566
He wrote the book that helped launch the modern environmental movement. He is one of the most accomplished - and controversial - scientists of his generation. He has counseled governments, appeared in television shows ranging from documentaries to The Tonight Show, and won a Macarthur Genius Award.
Now, exactly 40 years since the publication of The Population Bomb ignited debate and action around the globe, author and scientist Paul R. Ehrlich is back with a new book, The Dominant Animal: Human Evolution and the Environment.
A quick glance at today's headlines tells the story: world food prices at record levels, increasing conflict over scarce resources, the immediate threat of global climate change, the spread of toxic chemicals into drinking water and food, and more. In short, it looks an awful lot as though the "Population Bomb" Paul Ehrlich warned us of in 1968 is now exploding.
In The Dominant Animal, Paul joins with his wife, Anne H. Ehrlich, a prize-winning scientist herself, to examine this growing crisis - from its roots in human evolution to the failure of modern government to respond. It is a powerful examination of how the humans today are creating the world of humans of tomorrow-and what it will take for our civilization to survive.
The Ehrlichs bring us to the startling realization that our domination of Earth has, in part, prompted a period of rapid change the scope of which the planet has not seen since an asteroid hit the earth 65 million years ago.
Paul Ehrlich is known for his provocative and interesting interviews and his cogent explanations of scientific knowledge. The 40-year anniversary of The Population Bomb and the publication of The Dominant Animal in June provides a great opportunity for an in-depth look at Paul Ehrlich's original warning to the planet in 1968, his legacy, and his continuing work to understand and explain the crisis facing our civilization.
Paul and Anne are available for extensive interviews, profiles, or brief commentary in relation to reporting on broader stories.
Copies of the book can be requested by contacting Severn Williams at 510-336-9566 or email@example.com.
Severn Williams, Island Press
Paul (Worst. Prognosticator. Ever.) Ehrlich is to demography what the Jehovah's Witnesses are to eschatology.
(To their credit, though, at least the JW's have taken the hint and now no longer attempt to set dates for their apocalyptic predictions.)